Yes, you did read the title correctly – Bogota, the capital of Columbia and home to over 8 million people, employs mimes as police.
Like all good stories it’s best to start at the beginning.
In the early 1990′s Bogota was widely regarded as an incredibly violent city, in 1993 it had a murder rate of 81 per 100,000 inhabitants, leading to it’s being considered the ‘homicide capital of the world’.
In addition it was rife with corruption – in politics, the police, and almost all sections of society. Columbia and Bogota had plenty of laws prohibiting corruption, it was just that no one paid any attention to them, and the same applied to everything else, from littering and jaywalking, to muggings and murder.
During this time the President of the National University of Columbia was the mathematician and philosopher Antanas Mockus. Battling his own problems of student riots and demonstrations on campus he vented his frustration on a group of protesters by mooning them in a crowded lecture hall. Afterwards he said “Innovative behavior can be useful when you run out of words”.
Although he subsequently lost his job he gained enough popularity to run as an independent to be Mayor of Bogota in 1995 – which he won. His independence meant he was able to put in place a non-political cabinet, without the usual corruption and nepotism, and removed various corrupt individuals and organisations, including sacking almost the entire Transport Police.
Mockus recognized that there were significant differences between what the law said, and what people did, which wouldn’t be fixed simply by creating new laws. He realised that ‘the rules’ governing society were partly due to the regulations and threat of punishment, but mostly due to what people had come to view as normal. Litter was thrown on the streets because it was deemed morally acceptable. People committed crimes because they believed they would not be punished for them.
He was convinced that what was needed was to recreate a culture of good governance and respect for ‘the rules’ and his solution was unusual.
He replaced the Traffic Police with 420 mimes – who followed and shamed jaywalkers and poor drivers by publicly mocking them. Amazingly pedestrian traffic compliance increased from 26% to 75% within 2 months, and traffic fatalities fell by 50% over a longer period.
He didn’t stop there.
He created 7,000 voluntary community security groups to supplement the corrupt Police Force. He introduced a Women’s Night, encouraging men to stay home in the evening, looking after the children and allowing women to go out feeling safer. He dressed-up in a spandex super hero costume to promote litter collection and promoted water conservation by showering in a TV commercial. He also distributed 350,000 cards with a ‘thumbs-up’ on one side and a ‘thumbs-down’ on the other, that people could use to indicate their (peaceful) displeasure at someone else’s actions.
Of course there were a variety of other important reforms, including stricter gun control and licensing laws, anti-violence education and reform of prisons and the police.
Overall he was successful in his two (non-consecutive) terms as Mayor in reducing crime (2007 murder rate was down from 81 to 19 per 100,000 inhabitants), corruption, and increasing clean water and sewerage provision by almost 80%.
“There is a tendency to be dependent on individual leaders. To me, it is important to develop collective leadership. I don’t like to get credit for all that we achieved. Millions of people contributed to the results that we achieved … I like more egalitarian relationships. I especially like to orient people to learn.
The distribution of knowledge is the key contemporary task. Knowledge empowers people. If people know the rules, and are sensitized by art, humor, and creativity, they are much more likely to accept change.”
Photo by Scott Clark, via Flickr